SEO Master Class By Nouman Ali Awan
We are conducting two in-depth SEO Master Classes free of cost, one in Wah Cantt and the other in Islamabad. These are 3-hours’ practical workshops designed to help participants understand SEO not just as a theory but as a real, implementable business skill. In the Islamabad Master Class, we will be joined by Mr. Irfan Aziz, who will guide participants on how to start a complete e-commerce business in Pakistan without any upfront investment by using his platform YourMart. This Master Class will cover both core and advanced SEO concepts with a strong focus on real-world application.
Course Outlines of 3 Hour's SEO Master Class
Traditional SEO
- How search engines work
- Keyword research for services, blogs, and commercial intent
- On-page SEO (titles, meta descriptions, headings, and content structure)
- Basic technical SEO overview
- Off-Page SEO (Guest Post) mistakes most businesses make
Local SEO
- Importance of Local SEO for service-based businesses
- Google Business Profile optimization
- Creating and optimizing location pages
- Google Maps ranking factors
- Practical strategies to increase calls, directions, and leads
E-commerce SEO
- SEO structure of e-commerce websites
- Category vs product page optimization
- Transactional keyword research
- Practical overview of the YourMart platform
- How to launch an e-commerce business without investment (Islamabad session special)
Advanced SEO (AEO & GEO)
- The future of SEO
- Answer Engine Optimization (AEO)
- Generative Engine Optimization (GEO)
- Using AI and semantic SEO effectively
- How SEO will evolve and grow in the AI era
Speakers

Nouman Ali Awan
Founder of ESTP

M Kamran
E-commerce SEO Expert

Irfan Aziz Awan
Founder of yourmart.pk
SEO Masterclass by Nouman Ali Awan Schedule
Saturday, 3rd January
Location: Enabler, Wah Cantt
Saturday, 24th January
Location: Islamabad Chamber of Commerce